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How much do you spend on paid traffic? Beyond paid ads, you can invest a part of your money in other tools, thus combining more than one strategy. One of the possible tactics is Club Sales, Hotmart's free ad solution. Members Area as sales area After all, what is Club Sales? It is a powerful resource within our Members Area, the Hotmart Club. With it, you can offer other products that can increase the learning experience of your students.
And it doesn't stop here! Being inserted in the learning environment and super-aligned with the content, the chances that they will buy new relevant content to complement their knowledge are even greater. In addition, you increase your sales potential C级执行名单 without having to invest in new ads, once your already converted audience will offer great possibilities to buy another product of yours organically. Everyone wins: your students learn even more, you multiply sales and, incidentally, you can save costs with ads. How can Producers gain from Club Sales?
In the case of those who produce digital content, this Hotmart solution is perfect for new strategies within your Members Area. You can boost your sales by recommending your content exactly at those times when your students are interacting with your classes. Just create ads for free! Suppose you teach culinary and, to enrich the learning of your students, you want to promote a lower ticket course on special cuts for meats or Mediterranean salads. With Club Sales, you can. The ideal, of course, is to insert the announcement exactly between the classes that are most related to the subject matter. What if you want to offer an advanced Italian gastronomy course for a higher price? You can also easily apply upsell and downsell techniques (price offers higher or lower than that of your main product, respectively). But we have an even more special benefit! I'm going to tell you what it is.