Having a Fanpage of your project or company on Facebook is almost as important as having a blog or site, in the end, more than 1 billion users enter the most used social network in the world daily.
However, keeping a page up to date requires some planning and prior knowledge. The publications must be designed to reach a good conversion rate and generate engagement.
To reach the objectives mentioned above, there is an essential aspect to be observed: the publication schedule.
Ultimately, an efficient content marketing strategy , with relevant and well-produced materials, fails to generate the result it deserves if they don't reach the audience at the right time, right?
It is worth remembering that 75% of your engagement happens in the first 5 hours of the publication in the air, that is, the importance of choosing the time to publish is even greater than you thought!
Read on to find out the best time to post on Facebook, the best types of posts, and how to best promote your content.